Focus: Optimizing the user’s interaction with the website, indirectly affecting SEO by improving engagement metrics and conversions.

• Mobile Responsiveness: Ensuring the site is optimized for mobile viewing and interaction.

• Page Speed: Enhancing the user experience by reducing load times.

• Navigation: Designing easy-to-use menus, breadcrumb trails, and site architecture that support user journeys.

• Content Readability: Ensuring text is easy to read with clear typography, white space, and logical flow.

• Interactive Elements: Creating intuitive buttons, forms, and navigation that keep users engaged.

• Core Web Vitals: Improving key UX metrics such as Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS) to enhance site performance and user interaction.