Focus: Actions taken outside your own website to impact your rankings. Key strategies include backlink building, social media marketing, influencer outreach, and online reputation management.

• Backlink Building: Acquiring high-quality, relevant backlinks from reputable sites. We advice, the building itself is in your hands.

• Social Signals: Engagement on social platforms indirectly boosting brand visibility.

• Brand Mentions: Ensuring your brand is mentioned across various authoritative sources (even without a direct link).